Peter Brink
Regional Director Europe, UK & Ireland
Peter leads IPS Energy’s regional commercial activities, supporting power utilities and energy organizations across European markets. He is focused on driving the adoption and growth of IPS Energy’s solutions, helping customers improve asset performance, operational reliability, and decision-making through greater digitalization.
Peter’s professional focus includes energy and utilities, enterprise asset management software, SaaS, digital transformation, grid reliability, asset performance, and strategic sales. His experience combines senior commercial leadership with expertise in technology and energy markets. He supports the growth of solutions spanning asset management, asset investment planning, outage and workforce management, network models, and protection and relay data management.
Peter has held senior sales and commercial roles across the technology, SaaS, and energy sectors. His recent thought leadership focuses on helping utilities move toward more proactive asset management and making better use of digital grid and protection data.